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Home > News > Retail Industry News > IDEE Tokyo store opening-superfuture

IDEE Tokyo store opening-superfuture

Addtime:2021-06-04      Click:984
As an affiliated brand of MUJI, it’s safe to say IDÉE is equally design-led and with a focus on modern living. Interestingly, the Tokyo-based company started as a Western antique business in 1975 and started its own furniture design, production and planning only a few years later. The product range sees collaborations with emerging designers worldwide, and includes furniture, interior accessories, greens, arts, music, and there are even full-fledged cafés. Operating exclusively within JapanIDÉE stores are a mecca for modern design aficionados, and can be found in both Tokyo and Osaka. As of late, IDÉE has opened another outpost in the sprawling metropolitan area of the Japanese capital, and this time it’s at Gransta Tokyo, the newly opened underground shopping arcade of Tokyo Station, one of the city’s major transport hubs.

Called IDÉE Tokyo, the store measures approx. 166 sqm. (1,787 sq.ft.) and features a brand new retail concept. Obviously, it stocks tightly curated design goods from a variety of categories, such a furniture, lighting, tablewear and home objects, but it’s all supervised by the specially appointed and acclaimed designer Naoto Fukasawa. Mind you, IDÉE Tokyo will also see a rotation of in-store exhibitions by a rotation of designers and artist from Japan and abroad, held at a dedicated all-white gallery space at the back of the store, and other events, also held under the watchful eye of Fukasawa. The inaugural exhibition, entitled Incomplete Perfection, presents a series of hand-produced white porcelain objects by Japanese ceramic artist Taizo Kuroda (on through Sep 1).

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